Published: 10 years ago

Christology…On Your Side


I was pretty excited to get this in the mail last week.  It opened all sorts of new possibilities for the weekend.

…just kidding, of course.  But I found it fascinating that Nationwide is employing religious terminology in their marketing.  It’s not too much of a stretch, though.  Because Nationwide is a direct competitor with Allstate, and Allstate’s spokesman is Dennis Haysbert, and Dennis Haysbert used to play President David Palmer on 24, and the central character of 24 is Jack Bauer, whom everyone knows is a Christ figure.  So see?  It all makes sense.

I had a lot of fun with this envelope.  What about you?  What’s your caption?

  1. Josh Dyson says:

    You’ve been Pre-Dropped for abusing the Pre-Forgiven promotion. We were prepared to expunge your record for the incident with Ms. Johnson’s lawn jockey, but her pomeranians will never be the same again.

  2. Zack says:


    Well done on connecting your dots here, except I think you could have stopped one short:

    I don’t know about anybody else, but whenever I see Dennis Haysbert in just about anything — and especially his role in 24 — I think of God. The dude just commands your respect and makes you want to start apologizing on the spot… even if you didn’t do anything.

    That’s why the dudes at Allstate are wasting their time with those commercials. They’re trying to make him seem all tame and fatherly. He should just look in the camera and sternly say, “Drop your insurance and switch to AllState… NOW!”

    Instant monopoly…

    • Danny says:

      You’ve got a good point there, Zack. In the lineup of Hollywood peeps who have played God, Haysbert ranks way farther up there than, say, George Burns. I have a hard time imagining I’d listen to George Burns’ version of God telling me to switch insurance companies.

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