Category: Guest Services

2025 Year in Review: Posts

Towards the end of each year, I recap some of my favorite posts and some of my favorite books of the previous twelve months. (The book list will come next week, just in time for...

An Argument for Automating Your Christmas Follow-Up

You know I’m a huge believer in the art of the follow-up phone call for first-time guests. If you don’t know that, here’s a whole series of articles. (In the words of the Ghost of...

Streamlining the Guest Services -> Kids Team Handoff

In my experience, there are two teams that will have the greatest impact on whether a first-time family chooses to return to our churches: the Guest Services Team – those who take care of the...

Purpose vs. Style

This weekend, somewhere around 100,000 evangelical churches will gather for a Sunday service … and that’s just in the United States. Out of these, a fair-sized chunk will gather with a specific purpose in mind....

Beware the Burden of the User-Friendly Experience

I’m a huge believer in making things easy for our first-time guests: less hoops. Fewer barriers. Minimal confusion. I think many of us would do well to “begin with the end in mind” … to...

The Outsized Power of an Outward Posture

A few weeks ago we assigned a group of volunteers some homework: This Sunday, take ten minutes to stop serving and simply observe: what would a guest encounter that adds to or takes away from...

How Your Building’s Shape Impacts Your Hospitality

We’ve talked before about the challenges of leading a Guest Services Team in a building that seems to have been designed in spite of our guests, not because of them. Whether you’re in a renovated...

Q&A: How Can I “Read” a First-Time Guest?

Q: How can my First Impressions Team recognize when someone is lost or needs help, and what body language cues should we watch for to be more hospitable? [Lauren Hurta, Guest Services Director and Connections...

North Carolina Squirrel Revival

It was a prophecy foretold by Ray Stevens. A couple of Sundays ago – as I was minding my own business at the campus where my family worships and serves – the Slack messages started...

How to Run a Tight Ship from a Distant Dock

People in leadership typically have an idea of how they want things to run. We have a clear picture of what high quality or a finished product should look like, and we want things to...