Flashback Friday: Stop Muddying Your Messages
Are you a pastor? Preacher? Speaker? Ministry leader? Businessman? Marketer? Butcher, baker, candlestick maker?
This may help end the white noise and drill down to the heart of your message:
A unified message cuts through the clutter. A unified message reinforces what someone should do next. A unified message is outrageously simple to understand. We owe it to our people to cut the clutter and make the message clear.