Thursday Three For All
Your Theology Doesn’t Matter (via @BenReed, HT @AlanPace). Simply put? Ben nails it. If you want to make loyal “customers,” (people who don’t just show up once, but come back regularly) that doesn’t start in the...
Tagged: guest services
Marketing or Serving? (part two)
Clayton Greene is the First Impressions Director at the Summit’s Brier Creek Campus, Sunday North Venue. You oughta follow him on Twitter, and you can catch part one here. In his book on work, Every Good Endeavor,...
Deeds + Time = Reputation
I swung by my favorite fast food place for breakfast this morning (don’t judge me. It’s Church at the Ballpark week. I need the kind of energy that can only come from a biscuit you...
Marketing or Serving? (part one)
Clayton Greene is the First Impressions Director at the Summit’s Brier Creek Campus, Sunday North Venue. You oughta follow him on Twitter. In his book on work, Every Good Endeavor, Tim Keller says the gospel teaches...
Thursday Three For All
The Church Welcome: This Time, With Feeling! (via @CarynRivadeneir) This is why we do what we do. While the cynic in me roars that the employees are only so welcoming because they’re being paid to or because we paid...
Turning Crowds Into Wows
This weekend was the first of two peak attendance weekends we hit every August. It’s when our vacationing families return and our awesome college kids come back, bringing a couple hundred freshmen with them. Side...
Living the Mission
A bit of backstory: at the church where I serve, our Brier Creek Campus has a venue that opens during the fall and spring, our peak attendance times. We call it “BC South,” and it’s...
Why Comfort Will Kill The Weekend
It seems that everybody has a first time guest horror story. You show up at a church for the first time and you’re either put on the spot, ignored, or confused. People don’t talk to...
Tim Keller on First Impressions
There’s a “Keller Clause” in the contract of all Summit employees. Because he and our lead pastor are besties, we have to quote Keller roughly every 20 minutes, or our tithing rate goes up significantly....
Why First Impressions Isn’t Just For First Timers
It’s true: I think First Time Guests are a big deal. I believe that they should be an honored part of any church’s weekend. But a First Impressions team done well won’t just benefit the...
