FI Fridays: For Them
Every Friday this fall, I’m doing a series titled “First Impressions Fridays.” These posts are specifically designed for the First Impressions Teams at all of our campuses, but hey, read it anyway. You might learn...
Category: First Impressions
FI Fridays: Do What You Say
Every Friday this fall, I’m doing a series titled “First Impressions Fridays.” These posts are specifically designed for the First Impressions Teams at all of our campuses, but hey, read it anyway. You might learn...
Watch For It
Every once in a while I have a conversation that fuels me for days. Last Thursday was one of those. I met with one of our First Impressions leaders at one of our campuses and...
FI Fridays: Details Matter
Every Friday this fall, I’m doing a series titled “First Impressions Fridays.” These posts are specifically designed for the First Impressions Teams at all of our campuses, but hey, read it anyway. You might learn...
FI Fridays: Covering the Mouse
Every Friday this fall, I’m doing a series titled “First Impressions Fridays.” These posts are specifically designed for the First Impressions Teams at all of our campuses, but hey, read it anyway. You might learn...
Creating Consumers? (part 3)
Today wraps up a discussion that began earlier this week. You can catch up here and here. We’ve been talking about creating “Wow!” moments for our guests. Yesterday we discussed the sometimes months-long process to...
Creating Consumers? (part 2)
Yesterday we began a discussion that you should read if you haven’t yet, because I’m gonna pick up where I left off starting…now. I resonate with Blake when he says, “I am afraid that sometimes...
Creating Consumers? (part 1)
Friday’s post generated the following question that I don’t want you to miss. Rather than answering it in the comments section, I’ll pull it front and center. Blake asks: By trying to create a “wow”...
FI Fridays: Wow Moments
Beginning today and continuing through every Friday this fall, I’m doing a series titled “First Impressions Fridays.” These posts are specifically designed for the First Impressions Teams at all of our campuses, but hey, read...
Rock Star Parking
One of the best parts of my job is reading the feedback that we get from First Time Guests. Our First Impressions Team is chock full of awesome volunteers who consistently deliver incredible service, and...
