How Much is a Phone Call Worth?
We’re building a series based on the first-time guest follow up process. (You can see the first five parts here, here, here, here, and here.) You can read back over all of those “how to” and “why to” posts,...
Category: Guest Services
Who Should Follow Up With First-Time Guests?
We’re building a series based on the first-time guest follow up process. (You can see the first four parts here, here, here, and here.) Today…who actually follows up with your first-time guests? Is it a team? A person?...
How to Serve a Stealthy Guest
All of us in hospitalityland have faced the problem of the stealthy guest: the person who wants to lay low, fly under the radar, and do everything possible to keep from being known. But as...
The Eleventh Hour Easter Checklist
*quietly clears throat* Hi. It’s me, Danny. And I’m talking to you on the Tuesday of Passion Week. That’s five days before Easter. If you’re a church leader, you may be freaking out just a...
Think Outside In
In ChurchWorld™, we tend to think of the auditorium / sanctuary / worship center as our ground zero. The hub for all the happenings. The main event, the big attraction, the centerpiece. And that’s pretty...
Do You Have a Lobby Philosophy?
Ah, the church lobby. For some, it is a gathering spot to catch up with friends before or after the service. For others, it is a repository of helpful information, with brochures and posters and...
To Call or Not to Call?
We’re ever-so-slowly building a case for the first-time guest follow up process. (You can see the first three parts of this ongoing series here, here, and here.) Today…is an actual phone call really necessary? And...
10 Ways Your “Curse of Knowledge” is Impacting Your Guests (part 2)
In a recent post I referenced Chip and Dan Heath’s book Made to Stick, and the term “curse of knowledge” … when we know something, it’s hard to imagine that someone else doesn’t know that...
10 Ways Your “Curse of Knowledge” is Impacting Your Guests (part 1)
In their best-selling book Made to Stick, authors Chip and Dan Heath popularized the term “curse of knowledge” … when we know something, it’s hard to imagine that someone else doesn’t know that same thing....
The Art (and Science) of the First-Time Guest Follow-Up Phone Call
We’re gradually building a series on why and how to follow up with your church’s first-time guests. (You can see other posts here and here.) Today: the phone call. If you’ve determined you should make...
